Introducing 'The Selenium Challenge'

Starting on Friday 24th June 2011, Ian Leach, Chris Anderson, Graeme Smith and Paul Ramm will each cycle Lands End to John O'Groats in 9 days.  The primary focus is to raise money for Royal Manchester Childrens Hospital, Meningitis UK, Help For Heroes and The Stroke Society.

The secondary focus is to raise awareness of how important selenium nutrition is for human health and that the agricultural feed and food production industries are able to help improve the health of the nation.

This blog will start by;

1. Introducing you to the challenges we face with low levels of selenium in our diets
2. Introduce you to the charities we are raising funds for and how to donate
3. Track our training schedules - successes and hiccups!

Following this, we will updating you on our challenge.

We hope you enjoy following our journey and what we also trust will be some insights into how its not just 'We are What we Eat' but 'We are What are our Animals Ate